In the food industry, product traceability is essential. It's the process of being able to track food products throughout the supply chain, from farm to table. Why is this important? Because if there is a foodborne illness outbreak, product traceability can help identify where the contaminated food came from and stop the spread of the illness.
In recent years, there have been a number of high-profile foodborne illness outbreaks, such as the 2018 E. coli outbreak linked to romaine lettuce. These outbreaks can have devastating consequences, not just for those who become sick, but for the businesses involved as well. If customers lose trust in a brand due to an outbreak, it can be difficult—if not impossible—to win that trust back. That's why traceability is so important; it can help limit the damage of an outbreak and protect businesses from reputational harm.
Advantages of Using a Food Safety Software:
There are many advantages of using a food safety software, such as NORMEX, in your business. For starters, it helps you comply with strict government regulations and avoid costly fines. Non-compliance can also lead to reputation damage and loss of customer trust—as we mentioned before.
Another advantage of using a food safety software is that it can help you save money in the long run. How? By helping you avoid costly product recalls. In 2018, for example, Tyson Foods had to recall more than 36,000 pounds of chicken nuggets due to potential contamination with rubber pieces. A food safety software would have helped avoid this recall by identifying the problem before it became a serious issue.
Conclusion:
Product traceability is essential in the food industry because it helps identify contaminated food products and stop the spread of foodborne illnesses. A food safety software, such as NORMEX, has many advantages, including helping businesses comply with government regulations, avoiding costly product recalls, and protecting businesses from reputational damage.
